Over 80% of professionally designed homebuilder websites have online photo galleries, and those that don’t have at least a few photos of their homes sprinkled throughout. The surprising thing isn’t that builders have photo galleries, it’s that in general builders only share a few photos.
Film is cheap. Digital film is cheaper.
So why do builders only showcase twelve photos when they could show twelve-hundred?
A decent digital camera can be purchased for $300-$500. And for $8 an hour you can hire someone to professionally edit your photos at Elance.com. This means that a simple understanding of basic photography techniques can get you hundreds of professional-looking photos for less than a grand.
Most builders we talk to say that time is really the issue. So if you don’t have the time to take photos and want to showcase all of your design options and customizations one other option could be to let your homeowners take the photos for you.
With the URBaCS Referral Builder system your homeowners take pictures of their homes and you simply approve the photos to be displayed in your online gallery. With hundreds of homeowners taking hundreds of photos it doesn’t take long to showcase your design options to prospective new home buyers.
Tags: cnet, digital camera, elance, home pictures, online pictures, photo gallery, picture gallery
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